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identifying your ideal client

Identifying Your Ideal Client: Step-by-Step Guide

Before you begin marketing your services as a freelancer, you need to know WHO you’re marketing to! And that means identifying your ideal client. A big mistake that…

dealing with unhappy clients

Dealing with Unhappy Clients: Top 10 Questions to Ask Yourself

Last month, one of my students messaged me with a question about dealing with unhappy clients: she wanted to know what she should do, because she had made…

how to get retainer clients

How to Get Retainer Clients: Copy & Paste this Step-by-Step Marketing Plan!

Last week I launched a free video training that’s now available year-round for your viewing! It’s all about how to create a strategic plan of action for your…

freelancer case studies

Freelancer Case Studies: What These Two Freelancers Did To Start & Grow Their Businesses

I’m excited to share with you TWO freelancer case studies featuring Set Yourself Up For Freelancing Success students today! The first is a brand-new case study, and the…

Why you NEED a Business Bestie

If there are only 3 things I have learned over my 8 years as a small business owner, it would be this:  No one will ever care about…

My Freelancing Story: The 6-Year Journey to Success

Get the FREE 7-day e-course for new freelancers I didn’t always know I wanted to be a small business owner. In fact, 10 years ago I never would…

How to Get Your First Clients: Day-by-Day Breakdown

New to freelancing? Click here to get the FREE 7-day Freelancing 101 mini course >> There are so many questions I get from new and struggling freelancers every…

How to Introduce Yourself at an Event

I’ve mentioned it before and I’ll say it again: I am not the kind of person who can just walk up to someone and say, “hi, I’m Sagan…

Why you should always leave people wanting something more at events

When I go to an event and get into a good conversation with someone, I have a terrible habit of staying with that person and just talking to…

Two Steps to Starting a Conversation at an Event

I go to events fairly regularly—not necessarily networking events, but receptions and other events where there are opportunities for mingling. And small talk is so not my thing….

What happens if you don’t like a freelancer’s finished product?

Every single time I do work as a freelancer and submit it to a client, I tell them that I hope it’s what they were looking for—and to…

3 Reasons Why Elance Is a Great Option for New Freelancers

When you first start out freelancing, it can be tough! Building a client base, getting work experience, and making a living can take a long time. Although a…

Projects I worked on during the week of Nov. 16, 2014

Rather than doing an hourly breakdown or a daily breakdown of my freelance life, this week I figured I’d share with you my project breakdown! These are the…

How do I ask for testimonials?

Last week we talked about why testimonials are important for freelancers. Now it’s time to discuss how to request testimonials from your clients! Here are some tips for…

Why do freelancers need testimonials?

All freelancers can benefit from having testimonials and recommendations for their work. Just as you wouldn’t hire someone as an employee until you did a few reference checks,…